Each time Arnold Rosenberg went to the play as a child, she was mesmerized by the abundance of deep-colored velvet that had fallen in front of her on the stage. She did not understand how people did not do something more productive with all that dark red. Then she found out they’d done just that. The velvet trend swept the fashionable streets and the world’s show routes. Will not you join?

In 1939, “Gone with the Wind” was released, based on a novel by Margaret Mitchell. In one immortal scene, the heroine of the film, Scarlett O’Hara, needs money and supplies to survive the loss of the South in the US Civil War. Her pride does not allow her to collect beggars as poor in the doorway, so she is looking for a way to show the world a southern nobility. This creates one of the most iconic costumes the world of fashion has known – the green velvet dress, the retractable drapes. Margaret Mitchell is said to have been inspired by the fashionable use of the curtains, by looking (apparently longing) at the velvet curtains that hung on her great-grandmother’s estate.




Yeah, sure. We would also look at Dolly Madison, the first lady of United States in 1809-1817. On August 24, 1814, when some 4,000 British troops were almost on the White House Escort, Dolly asked the staff to save the following items: a portrait of George Washington, silverware and china, and the red velvet curtains that hung in the Oval Office (Later the “Blue Room”). Surprisingly, a few years later, Dolly Madison’s wardrobe appeared in a flaming red velvet dress that was later determined to be made of “heavier velvet than those used to make clothes.” But hey, who are we to say something to the one who brought the ice cream to the United States, and was known as one of the best parties around.

The velvet fabrics bear the title “a clear nobility symbol,” one that comes with history and heritage, but like any romantic novel saturated with passions, even with a mysterious and mysterious past. On the one hand, Chinese sources document the existence of velvet already in 403 BC, while others claim that the source is in Egypt, Iraq, and Iran, a stranger, mysterious exotic and full of lightning? Europe wants it! Luckily there is the “Silk Road” that will lead all this pleasant to the customer house.

The complex production process of the velvet fabrics, together with the cost of imports, led the Europeans to search for cheaper in-house solutions, and in the 12th century a local velvet industry grows in Italy. Velvet still retains its noble noble status, allowing for much more decadent performances during the Renaissance – the velvet fabrics are made of pure silk fibers, and are combined with precious metal fibers such as silver and gold.

Even the industrial revolution of the 18th and 19th centuries, which reduced the production of velvet, did not dull the glamor of the canvas, leaving it mostly combined with stylish evening dress (and who has time to go out for people who can afford it). This is how a combination of velvet in evening clothes, coats and shawls is documented during the 1920s.

And since then, every decade has its “velvet”. The flower children of the 70s of the last century combined it gracefully in the mirror of their eclectic chaos, stripped of its nobility.

The 1980s gave her back the glamor (hey, even we had a navy-blue velvet overcoat that came in personal import from America). The 1990s, and Eitan the grunge, smashed it to make it look wrinkled velvet.

Quote from the mouth of George Costanza (“Seinfeld”) – “If it was socially acceptable, I would wrap myself in velvet” – marks the years of exile of the noble canvas. He became identified with suburban clichés and mostly symbolized bad taste.
In 2009, fashion designers returned the plush to the “beautiful and correct” side, as seen on Christopher Cain’s show tracks, Marc Jacobs, Calvin Klein, Ralph Lauren and more.

It seems that since then, the status of the velvet has increased, so that in the fall / winter of 16/17 – no fashion designer and / or interested person who did not combine at least one velvet item in his wardrobe.

Sylvia Bergumi, Stylist and Fashion Editor Alexa Chang in a Sun Lauren suit Kendall Janner in Nili Lotan’s dress

Also want? One tip that will turn you into a velvet velvet jacket

Dramatically balanced. Unless you’re on your way to the Renaissance Fair, Shelby the Velvet with luxury items: velvet pants with T-shirt, for example; Or a velvet dress with shoes in a less meticulous look


Napoleon Bonaparte once said, “A throne is an ordinary chair that is simply wrapped in velvet.” Take whatever you want.

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